Photographers – Who is Your Audience?

Great article from Michael here at ready steady pro – who are you targetting?

Ready Steady Pro

Something I’ve seen a lot recently is photographers blogging seemingly for the attention of other photographers. Whilst this would be fine on a photography news site or a photographic training site, I’d say that really it’s not ideal on a wedding or portrait website where non-photographer paying clients are looking.

An industry where debates are always had

Photography is no doubt an industry full of debates: Jpeg vs RAW, Full Frame vs ASPC, Canon vs Nikon and on and on the list goes. Because of this we all tend to choose sides and have opinions and that’s great. If everyone thought the same thing it’d be a very dull world indeed.

However, I just question whether the websites we’ve painstakingly taken the time to put together for the benefit and purpose of obtaining clients are the best places to voice our opinion on all things photographic?

It sometimes feels a…

View original post 441 more words

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